The new song kicks off the “We DO Well Together” campaign, reflecting our focus on health and wellness


Pru Life UK’s regional headquarters, Prudential Corporation Asia (PCA) and the Korean pop (K-pop) super group SuperM have launched a new “We DO”music video (MV) to encourage people to stay well and healthy, and have fun doing it. PCA announced earlier this year its collaboration with SuperM to launch the “We Do Well Together” campaign aimed at promoting new and engaging ways of maintaining physical and mental health.