Charlie Dizon is the newest member of Hello Glow squad

Charlie Dizon is the newest member of Hello Glow squad

Posted by Ria Hazel on 5:04 PM in Charlie Dizon, Ever Bilena, Hello Glow!, skincare, sun care gel, whitening cream,

Hello Glow’s newest celebrity ambassador Charlie Dizon

Charlie Dizon is a budding actress to watch out for. The rising star is now the newest and first-ever celebrity endorser of Hello Glow!

One of the most versatile young talents in the country, Charlie appeared in a gritty social drama “Fan Girl” which gave her the opportunity to showcase her talent as an actress. With her convincing portrayal of her role in the film as a teenage girl with movie star obsession, she won as the Best Actress at the Metro Manila Film Festival last year.

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Kyline Alcantara is the newest face of Ever Bilena

Kyline Alcantara is the newest face of Ever Bilena

Posted by Ria Hazel on 12:28 PM in Beauty, Ever Bilena, Kyline Alcantara, make-up, skincare,

A multi-talented star who’s up for any role life throws at her, Kyline Alcantara takes on a new and exciting journey of being the newest face of Ever Bilena!

Charming, beautiful, and hardworking, Kyline represents the ideal Ever Bilena woman. From a young girl who is not afraid to follow her dreams, to a teen actress who is now making her way to stardom, Kyline wants to inspire young girls to be confident, true to themselves, and keep their elegance no matter where they go.

One of the most versatile young talents in the country today, Kyline perfectly captures Ever Bilena’s essence of being a makeup brand for every Filipina beauty. The 19-year-old Kyline can effortlessly shift from being a talented actress, to belting out OPMs as a popular singer and posing in front of a camera as a sought-after model.

Kylie, who is best remembered for her convincing portrayal of her roles in Annaliza and Kambal, Karibal, is now set to join the cast of I Left My Heart in Sorsogon. The 19-year-old star, who shares her career journey and every day adventure with her 3 million followers on Instagram, is ecstatic about being the newest brand ambassador for the country’s number 1 makeup brand.

“I’m very happy and proud to be a part of Ever Bilena’s family. I hope I inspire people, especially young girls to express themselves, and not let the norm and society dictate how they look. I want to encourage them to have the confidence to show their true beauty, be unique and stay true to who they are,” Kyline said.

Kyline’s makeup favorites, which she keeps in handy during lock-in tapings, include the Ever Bilena Lip and Cheek Stain, Ever Bilena Absolute Matte Lipstick, Ever Bilena Matte Two Way Cake, and Ever Bilena Pro Lash Define Mascara. These, she says, help keep her looking beautiful and confident with every take.

“We are very pleased to have Kyline with us as she represents an empowered young woman who is versatile, full of dreams, and with a strong fighting spirit,” Dioceldo Sy, Ever Bilena CEO said.

“It is with great pleasure to welcome Kyline as the newest face of Ever Bilena. Together with Kyline and our other endorsers, we hope to inspire and empower every Filipina by celebrating their true beauty,” Denice Sy-Munez, Ever Bilena Chief Sales and Marketing Officer added.

Find out the latest news and updates on Ever Bilena’s Facebook (@everbilenacosmetics), Instagram (@everbilenaofficial), Lazada (www.lazada.com.ph) or Shopee (www.shopee.ph).

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Cruelty-free and affordable makeup for Filipinas

Cruelty-free and affordable makeup for Filipinas

Posted by Ria Hazel on 3:20 AM in Blackwater, Careline, Cruelty Free Makeup, Ever Bilena, Ever Organics, Hello Glow, Spotlight,

Makeup is an important part of every girl’s daily life. But sometimes, we overlook the stories behind the manufacture of these makeup essentials.

The past years saw a rise in awareness for cruelty-free makeup brands. Cruelty-free makeup means that the makeup was not tested on animals or does not include ingredients made or derived from animals.

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Be IG-ready all the time with this compact blush

Be IG-ready all the time with this compact blush

Posted by Ria Hazel on 3:54 PM in Beauty, blush, Ever Bilena, IG Ready, matte blush on, pretty,

Wanna make sure your glam is always on for your Instagram feed? Here’s a pro-tip for those picture-perfect shots: Bring with you a compact blush like EB Matte Blush-On for that instant glow-up whenever and wherever you are!

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Keep your make-up tools clean

Keep your make-up tools clean

Posted by Ria Hazel on 8:52 AM in Beauty, Ever Bilena, face, health, Make up tools, makeup,

Cleaning make-up tools extends their life and make better product application, while helping keep skin clean

Let’s be honest: Cleaning our make-up tools can get tedious. But now more than ever, it’s important to sterilize our brushes and sponges and throw out expired beauty products to prevent further spread of germs, bacteria and/or virus. Ever Bilena, the country’s leading cosmetics brand, shares some tips on cleaning make-up tools:

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Keep skin fresh with Ever Organics’ newest skin care products

Keep skin fresh with Ever Organics’ newest skin care products

Posted by Ria Hazel on 12:24 PM in anti oxidant, Ever Bilena, Ever Organics, face mist, health, Lazada, organic, Sheet Mask, skin, skin care,

Ever Organics Aloe Vera Face Mist

A few spritz of the new Ever Organics Face Mist (P198) on your face can refresh tired and dull skin. The Ice Jeju Face Mist variant for dry and sensitive skin, is packed with Aloe Leaf extract to help soothe skin from sun damage, Ice Plant extract, the cooling ingredient and Skullcap root extract to reduce dark spots. The face mist also comes in Ever Organics Aloe Face Mist variant. 

Ever Organics Jeju Aloe Face Mist

To achieve radiant-looking skin, try Ever Organics Sheet Mask (P38) which comes in six variants to answer to varying skin concerns: Green Tea to detoxify, prevents acne and control oily skin, Collagen to revitalize, Vitamin C as an anti-oxidant, Aloe Vera to soothe skin, Charcoal to purify and Snail to even out skin tone. 

Ever Organics Green Tea Sheet Mask

Ever Organics Vitamin C Sheet Mask

Ever Organics Collagen Sheet Mask

Ever Organics Aloe Vera Sheet Mask

Ever Organics Charcoal Sheet Mask

Ever Organics Snail Sheet Mask

Show your skin some tender love and care with these newest skin care addition from Ever Organics available on its official page on Lazada (www.lazada.com.ph/shop/ever-organics). To know more about Ever Organics, follow its Facebook page, (@EverOrganics) and Instagram (@ever_organics).

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Rejuvenating business with new innovative product

Rejuvenating business with new innovative product

Posted by Ria Hazel on 3:12 PM in cosmetics, Ever Bilena, Hello Glow, Pandemic, Personal Care, skin, skin concerns, skincare,

EBCI chief sales and marketing officer Denice Sy-Munez

When the pandemic broke out, businesses instinctively placed business plans on the shelf, cancelled their marketing campaigns or simply postponed introduction of new products. This is why the launch of Hello Glow, the “pandemic baby” of Ever Bilena Cosmetics Inc. (EBCI), during the lockdown is nothing short of phenomenal because it also helped rejuvenate the business hardest hit by the quarantine. 

Launched last February, Hello Glow (www.facebook.com/helloglowofficial/) has sold 50,000 sets through its traditional direct selling and increased fivefold during quarantine, with most transactions done online. Following its success, the EBCI team relaunched in June, fully to online entrepreneurs, which resulted to 300,000 sets sold in only a month’s time. Denice Sy-Munez, EBCI chief sales and marketing officer, proudly shares, “We exceeded our initial 600,000 set target for the year in just 4 months, which the whole team feels is a big milestone for us!” 

Hello Glow is a complete line of skin rejuvenation and whitening products expertly designed and formulated using only safe, high-grade nourishing and effective natural ingredients. It comes in four key items: the 4-in-1 whitening soap, clarifying toner, sunscreen cream, and whitening cream. But the bosses of EBCI made Hello Glow to be more than just about skin care: It became a gateway for more than 1,800 of its employees to generate income with the company providing Hello Glow reseller packages, free of charge, as a form of special aid during the pandemic lockdown. 

Although they initially faced logistics setback given a skeletal workforce and limited mobilization during the quarantine, Hello Glow still managed to gain a following among skin care enthusiasts and entrepreneurs alike: “People were more conscious about using the lockdown period to improve their skincare regimen. Moreover, many are looking for sources of income. We have former flight attendants and beauty queens who are now active distributors of Hello Glow.” 

To date, Hello Glow has over 2,500 resellers, but Denice confesses there is still a lot more saturation efforts that can be done to expand the network and strengthen the brand. As such, Hello Glow plans to add more products that address different skin concerns. “We want Hello Glow to be a one-stop shop for all personal care needs for our customers and reselling partners. Hello Glow fans have a lot of products to watch out for!” 

As the whole world continues to deal with the pandemic, EBCI has managed to keep its head above water by continuously offering exciting products and reselling packages such as Hello Glow (All Whitening Set), especially during this time when self-care should be the top priority. 

To know more about Hello Glow, follow its Facebook page (helloglowofficial) and Instagram (@helloglowofficial and @helloglowresults). 

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Ever Bilena's New Ecosystem Business and Commerce Building Project to be Launched

Ever Bilena's New Ecosystem Business and Commerce Building Project to be Launched

Posted by Ria Hazel on 4:38 PM in Ecosystem Business and Commerce Building, Ever Bilena,

Dioceldo Sy, president and CEO of Ever Bilena Cosmetics, has ventured into real estate development with Bamberton Center, a new ecosystem business and commerce building project in FTI, Taguig.

Strategically situated along the north-eastern ridge at Arca South’s Corporate Center, the 12-storey Bamberton Center is an ideal location for offices and business establishments as it features 12 commercial units at the ground floor. It is easily accessible via SLEX, General Espino Avenue and C5. The area serves as a gateway to the South, straddling Parañaque and Bicutan, Fort Bonifacio, and C5.

Present during the project’s groundbreaking were (L-R): Sabrina Sy, Ever Bilena corporate lawyer Atty. Leah Lumaniog-Sy, Ever Bilena chief operations officer Silliman Sy, Matthew Sy, Bamberton chief operating officer Jacob Muñez, Ever Bilena sales and marketing director Denice Sy-Muñez, Gerry Sy, Bamberton CEO and president Dioceldo Sy, JLL senior manager Christine Codrington, Demiee Grace Sy, and Bamberton Business Development Manager Donway Sy.

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Engineering student is Ever Bilena's Big Beauty Challenge winner

Engineering student is Ever Bilena's Big Beauty Challenge winner

Posted by Ria Hazel on 6:48 PM in achieve, Beauty, Beauty Blog, beauty transformation, Ever Bilena, look, look test, makeup, makeup look, transformation,

Danlord Kim, Computer Engineering student from San Pedro Laguna won The Big Beauty Challenge Year 3 top prize with his interpretation of the grand face-off theme, “Makeup Transformation”.

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