Connection Starts Here: The 2024 Starbucks Traditions Collection



It's the time of the year again! For me, Starbucks' announcement of the holiday season feels like the start of the holiday cheer. And as it approaches, Starbucks Philippines continues its cherished tradition of bringing people together through the Starbucks Traditions Collection. In this year's campaign theme, "Connection Starts Here," inviting customers to explore the world of human connections with Starbucks Philippines.

2024 Starbucks Traditions Collection


Starbucks Philippines unveils its 2024 Starbucks Traditions Collection, a wonderful addition to the annual tradition that has been running for over two decades The excitement begins on November 2, allowing you to earn a sticker for every purchase of a Tall, Grande, or Venti handcrafted beverage. Simplify sticker tracking by opting in through the Starbucks App with an e-Promo Card, and then redeem any one of these iconic rewards once you’ve collected 19 stickers.

This year, the following beverages are making a comeback: Toffee Nut Latte, Peppermint Mocha and Gingerbread Latte, available in Hot, Iced or Blended. 

The 2024 Starbucks Traditions Planner with Organizer is the perfect companion for jotting down ideas and journaling your everyday connections. This set pays tribute to the Siren, intricately displaying dotted details of its tail in its design. Measuring 9x7x1.3 inches in size, it comes in two modern colors to choose from: Rose Gold and Abalone Gray. To add an extra touch, it includes a pen, card holders, a sticker pad, and a few postcards.


Introducing the 2024 Starbucks Traditions Warm Gray Mug and Polka Tote Set, a new collection designed to elevate your coffee runs in style. This thoughtfully crafted combination features a tote bag with a convenient compartment, snugly holding the 12 oz. mug, ensuring that your coffee adventures are not only fashionable but also practical.


The 2024 Pearl Cold Cup boasts a star-adorned straw stopper, adding an extra touch of charm to your coffee runs. This 22 oz. Cold Cup isn't just about looks; it's also the ideal drinkware for those who are always on the go.


The 2024 Ebony Stainless Steel Tumbler is a sleek and minimalistic masterpiece adorned with a captivating, dotted Siren design. This 18 oz. tumbler goes beyond aesthetics; it's designed to keep your favorite Starbucks beverages warm or cooler for longer.


Connecting through Music

For years, Starbucks has artfully blended the richness of coffee and the magic of music, creating an atmosphere where conversations come alive, friendships deepen, and communities are nurtured.

This holiday season, Starbucks Philippines is collaborating with local artists to curate a coffeehouse playlist on Spotify. These carefully selected tracks curated by DJ Nix and DJ Rammy Bitong transcend genres and generations and reaffirm the impact of music and coffee in building human connections. Follow Starbucks Philippines on Spotify and watch out for the playlist on November 2, 2023.

“Connection has always been at the heart of Starbucks. The visual representation of connections through dots in this year’s campaign is not just creative; it's a testament to the relationships we build within our communities,” highlights Jamie Silva, Senior Manager for Marketing, Digital Customer Experience & Loyalty. “Starbucks continues to reimagine the essence of connection and reminds us all of the beauty found in shared moments and relationships this holiday season."

Experience the 2024 Starbucks Traditions from November 2, 2023 to January 2, 2024. Learn more at http://starbuckstraditions.ph.

Post a Comment

0 Comments