Tuesday, March 14, 2017

When I got my first Instax Mini 8 few years back, I was sure that I would make great memories with it. You see everytime I go to events, I make sure to line up to photobooths just so I could get printed copies to put inside my planner. So when I finally had my first Instax camera, it has been a hit during family gatherings and getaway with friends. And now, preserving memories are much better with the newest from FUJIFILM Philippines with the Memory Lane Album Kit.

So what is the Memory Album? This unique instax album is made of thick-bordered pages where you can insert your instax prints. Did you know that an instax print can last up to 30 or more years? With this technology, you can document so many memories without having to worry that your photos will fade. 

“Our mission is to keep memories on hand and make sure that they would be available for future generations to gaze at,” says Takuya Maeda, FUJIFILM Philippines Division Head for Electronic Imaging and Photo Imaging. “Filipinos love taking photos and FUJIFILM acknowledges that. We have endeavored to help them preserve their memories in the best possible way, especially now since it is graduation and summer season, when people really need to keep important memories.”

The Memory Lane album protects precious prints from dust, dirt, moisture and sunlight to reduce fading and ensure that they stand the test of time. To make it more exciting, the Memory Lane Kit comes with an instax Mini 8 or a range of FUJIFILM digital cameras. 

There are three variants for the Memory Lane album, namely the instax Memory Lane Package that includes an instax Mini 8, pack of film (10 sheets), a Memory Lane album, and a pen marker; the XA3 Memory Lane Package that includes an XA3, instax SHARE SP-2, pack of film (10 sheets), a Memory Lane album, and a pen marker; and the XA10 Memory Lane Package that includes an XA10, instax Mini 7s, pack of film (10 sheets), a Memory Lane album, and a pen marker.

To make the Grand Launch of the Memory Lane album kits more fun and celebrity-watching worthy, Bea Alonzo, FUJIFILM Philippines brand ambassador and a proud instax fangirl joined the media at Crowne Plaza in Ortigas. FUJIFILM Philippines Circle of Influencers were also present at the event and showcased their own Memory Lane album using available craft materials.

“It was exciting to watch everyone design their own Memory Lane album in creative ways,” says Bea. Guests were encouraged to doodle on the sides, place stickers, even write haiku or short poems to make their albums not only unique but very personal and heartrending. Bea also shared some of her ideas like putting up instax prints as her Christmas tree decor or wall design during parties. 

How about you? How do you keep the memories preserved through photographs? Why not start using instax as your guide to beautiful adventures with friends and family and see how those memories last a lifetime. 

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