Thursday, August 25, 2011

If I would have to define fashion, it should always get along with my mood for the day (except when I'm wearing the office uniform). In today's generation, people are bolder when it comes to clothes and accessories they wear, that it expresses their personalities very well.

With the influence of the media, we find inspiration in our everyday wear according to our own taste. And now, even comic books and Japanese manga emerges as a trend to the young fashionistas. That is why BUM Equipment invites you to "Reveal Your Dark Side" and embrace the Otaku Culture with their Online Photo Contest.

The cosplayers with their awesome costumes
BUM's newest contest is open to young Filipinos that can show their individual interpretation of the Cosplay trend by using the Emo, Goth and Rock pieces from BUM. Interested contestants must construe its signature look as a part of its culminating chapter, "MY STORY".

Entries must show the BUM Logo
Their costume design must use of BUM products, enhanced with accessories such as wigs, make-up, contact lenses, and other props. You may also add a little effect on your photo layout to further enhance your entry.

Mr. Ryan Lacoste talks about the contest's rules and regulations
The Online Photo Contest runs from August 8 to October 30, 2011 You must submit your entries as early as you could so that they could easily upload your photo in their website and have enough time to campaign for a hefty number of "LIKES".

BUM Equipment celebrity endorsers Dino and Empress
You may upload your entries at and fill your necessary details. 10 entries that get the most "LIKE" will get the chance to win BUM items and loot bags while the 3rd prize will win a Samsung ES80 camera, 2nd prize is a Blackberry 3G phone and for the Grand prize, a Nikon D3000 DSLR Camera. The Top 10 will also be featured at BUM's fashion show this November, together with BUM's celebrity endorsers.

Unleash the Emo, Goth and Rock Fashion in you

Announcement of winners will be on October 31, 2011. You may avail of BUM Products at BUM Boutiques and leading Department Stores nationwide. To know more about the "Reveal Your Dark Side" Contest, you may visit

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