Monday, January 18, 2016

Transformations: A Spotlight on the #ModernFilipina


2016 marks a new year and a new outlook in life. Like Cream Silk, my power word for the year is to TRANSFORM because women nowadays strive to be the best version of themselves, working hard to achieve the top and being #BeyondBeautiful. Today, the Modern Filipina has become both a spotlight and a beacon. She has evolved into a fearless and trailblazing individual determined to realize her dreams and make a positive influence, not just here in the Philippines, but also around the world. 


Cream Silk, the number one hair brand in the Philippines, together with the Philippines’ top magazines, continues to champion every Filipina’s journey of transformation, as they launch Cream Silk Transformations: Spotlight on the Modern Filipina, a glamorous, empowering and inspiring activity-filled event this coming January 23, 2016.


This one day affair, to be held at the World Trade Center tent will feature several areas hosted by MEGA, Preview, Metro, Meg, Yes, and Cosmopolitan. Attendees will be able to explore the whole venue, attend a variety of workshops presented by their favorite magazines, and experience their own hair transformations at Cream Silk’s special booth.

Because Cream Silk believes that every woman has the capacity to transform herself and unleash her beauty and become the woman she wants to be, industry experts from each publication will show them how us Modern Filipinas the way to become one. The event’s workshops aim to empower the Filipina and equip us with confidence to maximize our assets. Just like how Cream Silk has been designed for the Filipina, to transform any hair into beyond beautiful hair, enabling them to conquer more. Topics include fashion, beauty, confidence building and hair care.


Aside from that, Cream Silk will also be introducing a strong lineup of Modern Filipinas, women who embody the traits and characteristics of the Modern Filipina to serve as inspiration, each being on the verge of their own transformations.

For the first time ever, the no. 1 hair brand in the Philippines and the top magazines, bring you the first ever live cover shoot experience. With this, event attendees will get to witness the transformations of  the new generation of Modern Filipinas, who will surely make their mark this 2016.

Event guests will head out transformed with beauty and confidence to inspire, create, and make a mark in the world. See you there as doors open at 2 PM.

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